Merch Maven Culture Studio Thriving in New Daytona Beach Facility
It’s never easy to be the “new kid” in town. It can be even harder when you are opening a new office and manufacturing facility almost 1,200 miles away from your headquarters in Chicago. For Rich Santo, CEO of Culture Studio — a technology company that powers merch sales for the music and entertainment industries – getting off to a great start in the company’s new locale of Daytona Beach was paramount. Having the Florida Small Business Development Center at Daytona State College (FSBDC at DSC), a sub-center of the FSBDC at UCF, in his corner quickly became one of the ways he assured his success.