JK2 Construction, Paul Holmes, Hal Thayer

JK2 Construction & Scenic Thrives with Assistance from FSBDC at UCF

Participation in FSBDC’s Advisory Board Council, Small Business Institute® and CEO XChange Help Company Grow

April 23, 2015

FOR IMMEDIATE RELEASE

Orlando – At the height of the recession, Paul Holmes had a choice to make about his construction company: sit by and ride out the downturn or use the time to move his business forward. He chose to move his business forward.

JK2 Construction & Scenic describes themselves as “One Company. Two Divisions.” The Construction Division of the company was founded 27 years ago and is a classic general contracting, design-build, and construction management company serving commercial clients, residential and time share developments, and the theme park industry. Five years ago the Scenic Division was launched to expand the construction services by self-performing themed and specialty items. The Scenic Division specializes in architectural millwork, custom props/specialty items, and scenic/theme painting for the Construction Division as well as serving clients in the retail, theme park, entertainment, hospitality, and restaurant industries.

Prior to the great recession Paul, like many entrepreneurs, believed he was too busy to seek outside resources to assist him. When the economy put the construction industry into a decline and he had some available time, he took the opportunity to look around and find out if there were services available to help him focus “on” the business and the best strategies for growth rather than simply working “in” the business and managing its day-to-day operations.

That’s when Paul found the Florida SBDC at UCF and its CEO XChange, a facilitated peer-to-peer executive roundtable program serving business leaders and owners that offers a confidential setting to discuss the challenges, threats and opportunities they face as managers and leaders. “The CEO XChange has been and still is a great experience,“ Paul says. “It enables a group of chief executives to collaborate and work through the issues we all face as small and medium-sized businesses.”

CEO XChange was just the beginning of the services offered by the FSBDC that Paul took advantage of. He went on to enroll in its Small Business Institute® (SBI®) which connect FSBDC clients with the resources and management expertise of UCF’s College of Business Administration. In the program, a team of students, supervised by UCF faculty, provide management consulting services tailored to the needs of the client. In Paul’s case, the UCF students analyzed JK2’s business and came back with recommendations on business strategy and ways to improve its marketing effort.

Paul followed up on the SBI® program by having the FSBDC put together an advisory board through the Advisory Board Council (ABC), a no-cost board of experts providing advice and council to help businesses grow. It acts as a matchmaker between established businesses and area professionals who volunteer their expertise as members of an advisory board, with the volunteers selected to address the specific needs of the FSBDC client. “The ABC has been a great asset for us,” commented Paul. “They have helped us determine the right moves and the right ways to expand our business, and at the same time have challenged us to exceed our goals.”

“We’ve had great success by taking advantage of the FSBDC’s CEO XChange, SBI® and Advisory Board Council. Our business results have been phenomenal; we’ve doubled our revenues, our Scenic Division facilities and our work force, and are on plan to achieve another year of 20% growth” Paul states. “I would highly encourage any entrepreneur to seek the services of the FSBDC. I only wish I had sought their services much earlier in the company’s development. They have consistently helped us make those tough-to-make decisions that every entrepreneur faces. The FSBDC at UCF is an outstanding resource to have and depend on.”

— FSBDC —

About the FSBDC at UCF
With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network
The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programing, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862

Bennett Law Center, FSBDC - Lake County, Stan Austin

Bennett Law Center Receives Important Loan With Assistance from FSBDC at UCF in Lake County

Local Immigration Law Firm Establishes Foundation for Growth

April 9, 2015

FOR IMMEDIATE RELEASE

Contact: Stan Austin, Area Manager- Lake County, FSBDC at UCF, 352-602-4575 or stan.austin@ucf.edu
Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@bus.ucf.edu

Groveland, FL — For the first three years, practicing law meant a full plate for attorney Bridgette M. Bennett of the Bennett Law Center. Between launching her immigration practice and representing more and more clients, she didn’t have time for much else. She had a nagging feeling, however, that she could be doing more to strengthen the foundation of her firm and manage its growth more effectively.

It was then that Bridgette turned to the Florida SBDC at UCF’s office in Lake County. She’d heard FSBDC offered seminars that could help her answer her many business questions. And she found she had the opportunity to have a no-cost, expert business consultant from the FSBDC dedicating their knowledge and experience to guiding her and her business. Without a business background of her own, the FSBDC represented an opportunity to get, as she says, “real information and real life experience in a highly digestible way.”

And so it began in April, 2014. Bridgette attended the FSBDC’s New Venture seminar series and took classes in marketing, finance, business plan writing and more. She connected with Stan Austin, an FSBDC consultant and the Area Manager for Lake County. Together, they began an evaluation of Bennett Law Center’s current situation and the goals Bridgette had for it. She quickly came to understand “You don’t know what you don’t know,” as they say. She found no question or idea was too big or too small for the FSBDC, whether it be about human resources issues or finalizing her business plan. She enjoyed the benefits of consulting tailored to her situation which helped get her plans in focus and her actions better targeted at her long term goals.

In the short term, up first was Bridgette’s desire to refinance her mortgage on the building that housed her firm and move from a private mortgage to commercial financing, as well as having the ability to use some of the loan proceeds to increase her working capital. However, she was afraid her credit score and the value of the property might keep her from obtaining a loan.

After Bridgette put together an initial loan application package for presentation to the lenders, she brought it to the FSBDC for review. There Stan Austin provided suggestions and answered her questions, enabling Bridgette to complete the loan application and present it to the lender. After the usual back and forth with them, with Stan at her side throughout, her application was approved and Bridgette received her $250,000 SBA-guaranteed loan, with a healthy piece for working capital.

“I’m very grateful for the assistance of the FSBDC,” Bridgette commented. “They were an invaluable resource in helping me get my business into a much stronger position. For all of you business owners out there, I say ‘Just do it; it’s a no brainer,’” Bridgette went on. “The Florida SBDC at UCF will take you through the process, help you meet your business challenges and become your accountability partner for achieving success.”

— FSBDC —

About the FSBDC at UCF
With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network
The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programing, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862
sbdc@ucf.edu | www.sbdcorlando.com

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SBDC Lake County, Polyglot

Florida SBDC in Lake County Assists In Planning and Launch of Polyglot Analytics LLC

Keith Breedlove and his wife Cheryl had both recently retired from government service and they had an idea. They felt that, with their backgrounds, they would be able to operate a successful consulting and training business.

Merit Fastener, SBDC, Business Consulting

Florida SBDC at Seminole State College Assists In Reinvention of Merit Fasteners

Advisory Board Council Program Serves as Catalyst Supporting Growth

March 12, 2015

FOR IMMEDIATE RELEASE

Contact: Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@ucf.edu

Orlando, FL – Merit Fasteners is an industrial distributor, providing quality fastener products and supplies to a diverse group of industries including: residential construction, maintenance, repair companies, and original equipment manufacturers.

The company was started right here in Central Florida over 36 years ago, literally in the family garage. It has grown slowly and methodically. Donna Best, President, leads the second generation, behind her father who began the compa-ny in 1977. And she has faced her share of challenges and had to call on her entrepreneurial spirit.

When she faced declining demand for her products and severe contraction in the marketplace, Ms. Best and Merit Fasteners sought assistance from the Florida SBDC at Seminole State College, a sub-center of the FSBDC at UCF. In addition to taking advantage of the no-cost, expert consulting offered by the FSBDC, Ms. Best signed on with the Advisory Board Council (ABC) program at FSBDC at Seminole State.

The Advisory Board Council is a next-level, business support service, assisting established businesses by matching them with experienced business professionals with a diverse range of skills who work together as volunteers on a “custom-fit” advisory board. An Advisory Board is a powerful management tool that provides dynamic talent and expertise at no-cost, helping businesses solve problems and create opportunities.

Today, Merit Fasteners is working hard to maintain its competitive edge. Recently designated as a Certified Women-Owned Business, the company has locations in Longwood and Tampa and has proudly participated in several high-profile projects in Central Florida: The Amway Center; SunRail; Dr. Phillip’s Performing Art Center; Orange County Convention Center; and many of the Disney and Universal attractions.

When asked about her experience with the FSBDC at Seminole State College and its ABC, the entrepreneur in Ms. Best came to the fore and she responded with enthusiasm about the work that has been accomplished thus far. “We decided to reinvent Merit Fasteners and redefine our second generation business”… and with the “help and expertise of our Ad-visory Board Council, have seen significant results!”

Since April of 2013, the group has been working diligently on putting a Strategic Plan in place. Throughout the process, like any good entrepreneurs, Donna Best and her team have remained focused and determined. “We have held our-selves accountable… and have wanted to work that much harder to show our appreciation to our dedicated Advisory Board and those who have assisted us at Seminole State College.” Donna added, “With the help of our Board, we have been able to get back on track… and stay on track!”

— FSBDC —

About the FSBDC at UCF
With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network
The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programming, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862 sbdc@ucf.edu | www.sbdcorlando.com

Osceola County’s Growth Creates Opportunity For Allied Professional Services

Accounting Firm Opens with Assistance from FSBDC at UCF – Kissimmee

March 3, 2015

FOR IMMEDIATE RELEASE

Contact: Chuck Wheeler, Consultant, FSBDC at UCF Kissimmee/Osceola County, 407-847-2452 or Charles.Wheeler@ucf.edu
Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@ucf.edu

Kissimmee – Osceola County, Florida has been enjoying double digit population growth in recent years. In fact, according to the 2010 U. S. Census, Osceola County’s population grew at a rate of 55% from 2000 to 2010. And that growth is creating opportunities for all type of businesses from car repair to lawyers and other service- related businesses. And that rate of growth did not go unnoticed by Maria Slyman.

Mrs. Slyman recently relocated from Howard Beach, New York to the City of St. Cloud in Osceola County, a community which had grown 13% itself in population between 2010 and 2013. Mrs. Slyman and her husband moved to the area seeking a job opportunity for her husband in the growing medical community just north of St. Cloud known as the Lake Nona Medical City. The Medical City includes the University of Central Florida’s Health Sciences Campus (comprised of the university’s College of Medicine and Burnett School of Biomedical Sciences and the future home of UCF’s College of Nursing, College of Dental Medicine, and a planned teaching hospital) and such renowned medical institutions as the Sanford-Burnham Medical Research Institute, Nemours Children’s Hospital, M.D. Anderson Orlando Cancer Research Institute, a University of Florida Academic and Research Center, and the Veterans Affairs Medical Center. All these organizations have been established within the past six years.

With the growth of the Lake Nona Medical City came a high rate of residential home building that itself triggered an increase for new business expansion to accommodate the County’s double digit population growth. All this growth and her vast accounting industry experience awakened Maria Slyman’s entrepreneurial spirit. She made the decision to open her own accounting practice, specializing in tax preparation and bookkeeping services. Having spent most of her career as an accountant in the New York City area, working for firms like J.P. Morgan Chase Bank NA and Bear Sterns & Co., Maria was confident she had what it takes to be successful.

But where to start? New to the area, there was much she didn’t know about the Osceola County community and the State of Florida requirements to start a new business. Maria wisely turned to a proven resource for entrepreneurs and business owners and contacted the Florida SBDC AT UCF’s office in Kissimmee, Florida. Maria took advantage of the many services offered by the FSBDC, including their training courses; confidential, no-cost, one-on-one business consulting; and extensive market data resources.

Maria put her all into getting her business started in the right way. She attended workshops on starting a business, writing a business plan and IT for the small business. She worked with her FSBDC consultant to develop her business plan and to navigate through the maze of local business regulations and requirements. And her consultant provided her with the FSBDC’s secondary research from IBISWorld on the Payroll & Bookkeeping Services and Tax Preparation Services, as well as helping Maria on business location selection by identifying competitive locations in the market with research from Reference USA. Maria also utilized the FSBDC’s Small Business Resource Network to locate a lawyer to review her commercial lease.

With all this assistance from the FSBDC, Maria was on her way. And she was vocal in her appreciation, expressing her high level of satisfaction with the FSBDC when she stated ,“The FSBDC was a great source of information and support, especially my consultant Mr. Charles Wheeler, who was very instrumental in the development of the right marketing strategy that led to the creation of my business road map.”

Maria’s hard work, entrepreneurial spirit and the assistance of the FSBDC at UCF – Kissimmee Office paid off. She registered her business Allied Professional Services, LLC in December of 2013. The business opened its doors to the public in February of 2014 in leased space, located at 1955 S. Narcoossee Road, St. Cloud, FL 34771, next to a Publix Supermarket, at the intersection of two major roadways, which provide her business with excellent drive-by visibility. Her business is doing very well and, with the upcoming tax season, it will exceed revenue and growth expectations. And Maria has become an active contributor in her new community; she is a member of the St. Cloud Chamber of Commerce, Osceola Business Partners, and GoBigg Team leads groups.

–FSBDC —

About the FSBDC at UCF

With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network

The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.
For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programing, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862

 sbdc@ucf.edu | www.sbdcorlando.com

Alphagraphics, Daytona, FSBDC

Support from FSBDC at Daytona State College Contributes to Local Printing and Marketing Solutions Company’s Success

Alphagraphics Daytona Beach Launches and Thrives Serving Local Business Community

FOR IMMEDIATE RELEASE

February 26, 2015

Contact: Van Canada, Program Manager, FSBDC at Daytona State College, 386-506-4723 or canadav@daytonastate.edu
Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@ucf.edu

Daytona – It is hard to know where to turn when you need business assistance, especially if you are a retired executive seeking to become a first-time business owner. But that is the challenge that Jim Kenney faced at the outset of his pur-suit of a long standing goal of running his own business. Was it better to build a business from the ground up, or could he go farther faster if he invested in a franchise business? Jim knew he wanted to be in the printing and marketing busi-ness but was uncertain about the best way to get there.

With questions like those, Jim turned to the Florida SBDC at UCF’s sub-center at Daytona State College and their con-sultant Van Canada. The FSBDC at Daytona State College provided Jim with assistance and information about running his own business, the processes he would need to put in place and the steps he would have to take to be successful. Armed with this new knowledge, Jim and his consultant from the FSBDC at Daytona State set about to evaluate his options and decide which direction to take: start a business from scratch or own and operate a franchise. Based upon the extensive research he had conducted, Jim warmed to the benefits that franchise ownership presented.

Before going further, however, Jim wanted more information. With the support of Canada and the FSBDC, he investigated local demographics to confirm adequate market size; he reviewed funding sources for franchises; and he prepared a business plan and marketing plan. Consultants from the FSBDC at Daytona State, including Ned Harper, worked with Jim throughout the process; they looked into Small Business Administration financing, guided Jim in developing the business plan and its financial projections and assisted him though the due diligence process with the franchisor.

Once Jim had completed his analysis and had made his decision, there was still the matter of how best to finance his in-vestment. Jim and Van Canada reviewed the financing options available, approached various financial institutions, lend-ers and advisors and identified the funding source that offered the best terms and was most beneficial to Jim.
In May 2014, Alphagraphics Daytona Beach opened its doors, offering the local community a broad array of printing and marketing solutions, including large format printing (banners, signs, posters), business cards, digital printing, and web design and graphic design services. They have innovated and moved into offering business marketing start-up kits as well as high quality video services. According to Jim, they have enjoyed strong business results, surpassing their opera-tional goals and making meaningful progress towards their financial objectives.

When asked about his support from the FSBDC at Daytona State College, Jim was emphatic in his assessment. “I can’t see why anyone would not use the FSBDC. The knowledge, experience and recommendations they can share is priceless for a potential, as well as an existing, entrepreneur. They are excellent to work with and I look forward to working with them for as long as I am a business owner.”

–FSBDC —

About the FSBDC at UCF
With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network
The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programming, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862 sbdc@ucf.edu | www.sbdcorlando.com

Small Business Institute, FSBDC, UCF, Business Consulting

Small Business Institute® National Honors Won by UCF Students in Florida SBDC at UCF Program

Student Teams Awarded Top Prizes in SBI® Project of the Year Competition

February 18, 2015

FOR IMMEDIATE RELEASE

Contact: Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@ucf.edu

Orlando, FL –    The Small Business Institute® (SBI®), the premier professional association of small business / entrepreneurship educators and researchers involved in student analysis projects, recently announced that two (2) student teams from the University of Central Florida’s College of Business Administration (UCF CBA) were winners of its annual Project of the Year (POY) competition, taking first prize in the 2015 ‘Graduate Specialized’ division and third place in the 2015  ‘Graduate Comprehensive’ division, respectively.

In competition with MBA teams from across the country, the UCF CBA team of students Taylor Ashley, Destin Wells, and Mary Hannah Hardcastle produced a first-place consulting project in the “Graduate Specialized’ category for a local company, JK2 Holmes Construction and Scenic. And the team of Katherine Etcheverry, Brett McClellan and Lewis Naylor delivered a third-place winning project in the ‘Graduate Comprehensive’ category for Orlando-based AirTech of Central Florida.  Both teams had studied under the guidance of then UCF CBA SBI® Program Director Dr. Lloyd Fernald, Professor Emeritus at the UCF College of Business Administration, in a management class at the UCF CBA.

The Florida SBDC at UCF (FSBDC) sponsors the Small Business Institute® in Central Florida. The FSBDC, in conjunction with the UCF College of Business Administration, manages the SBI® program locally. It recruits and evaluates FSBDC clients for the program, lends FSBDC certified business consultants as SBI® case supervisors and provides a range of guidance and support. The FSBDC is part of the UCF Office of Research & Commercialization (UCF ORC).

“Congratulations to our UCF students who won this prestigious recognition,” said Dr. Tom O’Neal, associate vice president of the UCF ORC. “The SBI® program is a valuable tool for introducing UCF students to the world of business consulting while simultaneously providing another avenue for the FSBDC at UCF and UCF itself to support small businesses in Central Florida. It demonstrates UCF’s commitment to our community and to growing our region’s entrepreneurial ecosystem, and to the economic development that comes from that ecosystem.”

In the SBI®’s 2015 Project of the Year ‘Graduate Specialized’ competition, the UCF student team worked with JK2 Holmes Construction and Scenic which is in the business of providing customized fabrications for themed environments. The Scenic Division is a relatively new enterprise for JK2, having evolved from their ability to serve the theme park industry by solving construction and building challenges with creative and customized solutions. Working closely with JK2’s President Paul Holmes and Vice President Julie Holmes, the student team’s consulting engagement and assignment was focused on developing a full blown marketing plan for the scenic division, assist in broadening their supply/support base to encourage growth opportunities by developing a positive growth plan, and to develop techniques that support a price strategy.

The student team that took the third place award for the SBI®’s 2015 Project of the Year ‘Graduate Comprehensive’ competition worked with Janine Brunkala, President of AirTech of Central Florida, Inc. As the name suggests, AirTech is a leading provider of air conditioning, heating and plumbing services to the Central Florida area. The student team’s consulting engagement and assignment concentrated on developing key strategies for implementation of a formalized marketing process and budget to drive growth.

The SBI® Program is offered as a full-semester credit course through the CBA’s Management Department. During the semester, the student teams oversaw and implemented extensive research and analysis to determine industry best practices; met regularly to understand company processes and procedures; and performed wide-ranging analysis of business and industry strategies and performance. As a result of their efforts, the students were able to provide a comprehensive analysis and set of recommendations.

“Our hats are off to each of these worthy UCF College of Business Administration students,” said Dr. Paul Jarley, dean of the UCF CBA. “I am pleased that their efforts have been recognized for their excellence. I also want to applaud the FSBDC at UCF and its SBI® program for its emphasis on experiential learning and its applications when working with local businesses. It demonstrates not only our support of our business community but also to preparing our students with hands-on experience that will make them successful in a today’s job market.”

“We thank our Small Business Institute® team from UCF,” said Julie Holmes, leader of JK2 Holmes Construction and Scenic.  “With their assistance, we have articulated a marketing and growth strategy and have begun implementing it across both divisions of our company. In so doing, we have become more strategically focused and are targeting growth initiatives that fit our vision and meet the unique and artistic demands of our clients.  Winning first place in the SBI® competition is a well-deserved recognition of the excellent work and important contribution our UCF team made to our business. It is also another example of the strong support provided by the Florida SBDC at UCF and the tremendous value they bring to the local small business community. Every small business owner should take advantage of this program.”

SBI® is a nation‐wide program that provides high‐quality business assistance to companies in need while providing an extraordinary opportunity for university students to learn through field case studies. Each project is led and conducted by a group of students under the supervision of an SBI® Director or faculty member. The experience is often cited by students as being one of the most rewarding of their academic careers. In today’s collegiate environment there is a strong emphasis on experiential learning, and the SBI® has been at the forefront of this movement for over thirty years.

At the UCF College of Business Administration, SBI® is a graduate‐level elective course. Students enrolled in the class provide management consulting services to local small businesses. Each student team has direct contact with the client and produces a professional case report. The report is the ultimate product of the program and is tailored to each business. Case study reports have included market research, marketing plans, competitive analysis, advertising strategy, customer surveys, strategic plans, financial analysis, human resource manuals and business plans.

— FSBDC —

About the FSBDC at UCF

With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network

The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programing, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862

sbdc@ucf.edu | www.sbdcorlando.com

State Designated as Florida’s Principal Provider of Business Assistance [§ 288.001, Fla. Stat.]

FSBDC Daytona State

Local Couple Launches Fishing Apparel and Gear Company With Assistance from the FSBDC at Daytona State College

“Fishballs” to Produce Environmentally Responsible Fishing Gear

February 12, 2015

FOR IMMEDIATE RELEASE

Contact: Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@ucf.edu
Art Zimmet, Consultant, FSBDC at Daytona State College, 386-506-3252 or zimmeta@daytonastate.edu

Daytona Beach – Eric Lund and Cindy Hutchings are working to reduce pollution the best way they know how – by hav-ing fun! Lund and Hutchings are co-founders of Fishballs, a fishing apparel and gear company dedicated to the environ-ment while retaining an element of “edginess.”

For decades, fishermen have used lead weights to the detriment and degradation of our rivers, lakes and oceans. Lund is in the process of developing a safer weight. His company is funding that pursuit by designing and selling fishing apparel under the trademark “Fishballs.”

The brand combines a humorously edgy tone with a respect for the waters and marine life that provide so many hours of fun for fishermen and fisherwomen. After conceiving several apparel designs in early 2014, Eric and Cindy sought the assistance of the Florida SBDC at Daytona State College, a sub-center of the FSBDC at UCF, to help them realize their dream of turning their ideas into a successful business.

Today the company manufactures and sells a complete line of apparel. As apparel sales increase, the duo continues to innovate. In addition to environmentally friendly fishing weights, the company is set to launch a new product for keeping sunglasses and other valuables afloat when they fall into the water. The floatation device is shaped in Fishballs’ trademarked image and boasts a provocative tagline.

Before starting Fishballs, Eric and Cindy operated a lawn care company. They had no apparel or retail business experi-ence. However, when Eric was injured in an accident and unable to continue his lawn care company, he knew it was time to embrace the ideas he had been generating for months about a fishing gear and apparel company.

By the time Cindy and Eric approached the Florida SBDC at Daytona State College for assistance in May 2014, they had amassed many questions. The FSBDC’s Certified Business Consultant Art Zimmet has been meeting and guiding them ever since on a bi-weekly basis to assist with strategy, branding, marketing communication and funding options.

Since they began working with the Florida SBDC, they have gone from being a couple with an idea to being the managers of a fully operational company producing and selling apparel that has found success in the creativity and then leveraging technology such as e-commerce and mobile payment systems to their advantage. They have overcome their lack of knowledge about business strategy and are now well positioned for sustainable growth.

“We believe that the assistance from Art Zimmet at the FSBDC has been vital to the success of our company. He kept and continues to keep us focused on the key ingredients for achieving our goals when we start to vary. He has helped us connect with other businesses to get advice and opinions on tools for our company. He is continuously finding and giv-ing us ways to succeed, i.e. a million cups program, crowd funding, tools to write a business plan, connections we never would have had without the help of the FSBDC.”

— FSBDC —

About the FSBDC at UCF
With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network
The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programing, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862

sbdc@ucf.edu | www.sbdcorlando.com

Ray Peter, FSBDC, Palm Coast, Business Consultant

Raymond A. Peter Named Area Manager of the Florida SBDC at UCF in Palm Coast

January 26, 2015

FOR IMMEDIATE RELEASE

Contact: Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@ucf.edu

Orlando, FL – The Florida SBDC at University of Central Florida (SFBDC at UCF) today announced that it has named Raymond A. Peter as Area Manager of the FSBDC at UCF’s Palm Coast office. He will be responsible for managing the FSBDC’s activities in Flagler County and providing counseling services, seminars and workshops aimed at assisting FSBDC at UCF clients start new businesses and then grow them into successful small and medium enterprises (SMEs). In addition, Peter will be active in guiding the Palm Coast Business Assistance Center (BAC) which houses the FSBDC and contributes significantly to the economic development of the area.

Peter, age 68, is currently a consultant and certified business consultant for the Florida SBDC at UCF’s satellite office in Palm Coast. He joined the FSBDC after an accomplished career in marketing, sales, partner relationship management and IT consulting with over 30 years at International Business Machine (IBM). In addition, he is an active entrepreneur and co-owner with his wife of a small business, Designs By Kathryn Inc. Prior to joining IBM, Peter, a Vietnam Veteran, served in the US Army, reaching the rank of First Lieutenant in military intelligence

“Ray brings a great mix of skills to the Florida SBDC at UCF in Palm Coast” commented Eunice Choi, FSBDC Regional Di-rector for Central Florida. “His combination of sales and marketing experience, hands-on familiarity with running a small business and the excellent work he has done as a consultant for the FSBDC make him the right fellow to lead our Palm Coast satellite office and assist the FSBDC’s clients with growing their businesses.”

Peter succeeds Joy Roy who will remain with the FSBDC in a reduced capacity. Roy will dedicate his time to training, working with a few larger size businesses, development of the 2015 Palm Coast Business Expo, now in its 4th year, and will contribute to the FSBDC’s overall strategy for Palm Coast.

Peter earned a BS in Electrical Engineering from Rochester Institute of Technology and an MBA from Queens University. In addition, he studied at the IBM Management School and Harvard Business Leadership Academy. He resides in Palm Coast with his wife Kathryn Teiro-Peter. In his spare time, Ray assists his wife with her residential interior business and enjoys swimming, playing golf and having the six grandchildren come to visit.

— FSBDC —

About the FSBDC at UCF
With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network
The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programming, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862 sbdc@ucf.edu | www.sbdcorlando.com

FSBDC Daytona State

FSBDC at Daytona State College’s CEO XChange Program Benefits Daytona Beach Company

Mid Florida Sportswear leverages CEO Peer-to-Peer Coaching to Advantage

January 21, 2015

FOR IMMEDIATE RELEASE

Contact: Hal Thayer, Communications Director, FSBDC at UCF, 407.420.4850 or hthayer@ucf.edu

Orlando, FL –    John Koberg had an opportunity and wanted input on how to take advantage of it. As CEO of Mid Florida Sportswear, he had worked hard to become an approved vendor with Sam’s Club several years ago.  The company was initially brought in as a supplier of officially licensed Daytona Bike Week shirts.  Over the years, Mid Florida Sportswear had grown its relationship with Sam’s Club by expanding the number of clubs that carry Daytona Bike Week shirts as well as securing licenses with other rallies such as Sturgis and Myrtle Beach to grow into other Sam’s Club markets.

During that time, by working closely with the local Sam’s Club manager, Mike Mitchener, Mr. Koberg had been trying to develop an apparel line that would appeal to more than just the clubs surrounding the area of the rally. In fact, over the past three years Mid Florida had tried several different design approaches, but none of them took off.  Mr. Koberg knew he had to do something that would get the attention of customers nation-wide, but just could not find success.

In September of 2013, John Koberg joined the Florida SBDC at Daytona State College’s CEO XChange, an executive roundtable program offering a confidential setting for top executives to discuss vital business issues, opportunities and trends with a group of peers.  Coincidentally, he and the local Sam’s club manager had been discussing a possible new direction to take to increase Mid Florida Sportswear’s exposure in Sam’s Club.

Looking to take advantage of the brainpower of the members of CEO XChange, the opportunity to grow his business with Sam’s Club became a topic of discussion at one of the monthly CEO XChange meetings. The group began bouncing ideas around.  The CEO XChange members focused on what would make Mid Florida’s product unique and saleable.  Several parameters were agreed to: it had to be entirely made and designed in the USA on an American made t-shirt; it had to be a soft style comfortable t-shirt; the designs had to be branded and trademarked with pride from the Daytona Beach area, yet appeal to a larger audience; and it had to have an eye-catching hang tag capturing that pride.

The CEO XChange group offered input on all of those items and more.   One item directly attributable to the group, with unanimous agreement, was to make use of the Daytona Beach brand.  Everyone agreed that Daytona Beach is an underappreciated brand that is widely known outside of Florida and the United States.  After bouncing around several ideas, they settled on the name “Authentic Beachstyle Daytona”.

With the final samples in hand, it was off to Bentonville that Mr. Koberg and Mr. Michener went.  In July Mid Florida received notification that Sam’s Club was going to run a test order on its Authentic Beachstyle Daytona made in America soft style T-shirt line; it was one of the single largest orders in the company’s history.  In September 2014, one year after joining the CEO XChange, Mid Florida Sportswear began shipping the order and currently its new line is in virtually every Sam’s Club in Florida. Mr. Koberg credits much of this success to the close working relationship with the local Sam’s club manager and the significant guidance and input from the FSBDC at Daytona State College’s CEO XChange group.

— FSBDC —

About the FSBDC at UCF

With its main office in the National Entrepreneur Center located at the Fashion Square Mall in Orlando, the Florida SBDC at the University of Central Florida (FSBDC at UCF) is part of the UCF Office of Research & Commercialization and the Florida SBDC Network (FSBDC Network). THE FSBDC at UCF provides business seminars and no-cost, one-on-one business consultation to emerging and established businesses. The FSBDC at UCF serves an eight-county area that includes Brevard, Flagler, Lake, Orange, Osceola, Seminole, Sumter, and Volusia counties and maintains 10 service centers across Central Florida.

In 2013, the FSBDC at UCF served more than 7,200 entrepreneurs and small business owners through consulting and training, resulting in 7,507 Central Florida jobs created, retained or saved; $1.0 billion in sales growth; $51.5 million in capital formation; $87.7 million in government contract awards; and 129 new businesses started.

About the FSBDC Network

The FSBDC at UCF is a member of the Florida SBDC Network, a statewide service network funded in part through cooperative agreements with the U.S. Small Business Administration, Defense Logistics Agency, State of Florida and other private and public partners. The Florida SBDC Network is hosted by the University of West Florida and is nationally accredited by the Association of SBDCs. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

For over 35 years, the FSBDC Network has nourished a statewide partnership between higher education and economic development organizations, dedicated to providing emerging and established business owners with management and technical assistance, enabling overall growth and increased profitability for the businesses and economic prosperity for the state. The FSBDC Network is a statewide service system of 41 centers with 60 outreach locations, including the FSBDC at UCF.

In 2013, the Florida SBDCs served over 34,000 entrepreneurs and small business owners through consulting and training, resulting in 39,536 jobs created, retained and saved; $5.5 billion in sales growth; $197.3 million in capital accessed; $602.2 million in government contract awards; and 685 new businesses started. And, for every $1 of Florida public and private sector investment in FSBDC programing, $35 was returned to the state in tax revenue

FSBDC at UCF | 3201 E. Colonial Drive | Orlando, FL 32801 | p 407.420.4850 | f 407.420.4862
sbdc@ucf.edu | www.sbdcorlando.com